Palette Permanent Hair Dye with Triple Care System. For intense, long-lasting color that stays vibrant for weeks. Palette: The formula, which contains high-intensity color pigments, penetrates deep into the hair and locks the color inside, offering protection against fading. For intense color that lasts for weeks and 100% gray coverage. The dye formula and the care mask, combined with the Triple Care System - with Keratin, Panthenol, and Nutri-Oil - take care of the hair. Palette strengthens, provides softness, and seals the hair for a long-lasting impressive color result. Intense, Long-Lasting Color Locks the color for protection against fading Extra care during and after dyeing 100% gray coverage